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Monthly Archives: February 2010
Analyzing Analytics
Certainly not all innkeepers are in a position to make changes to their websites, and while the changes needed to use analytics programs are neither difficult nor extensive, some people don't have access to their own site to make even these changes, while others will not be comfortable making the changes themselves. However, once the analytics code is added to the page, anyone can look at the reports that Google Analytics (or other systems) provide, and can learn the techniques needed to get reports that address specific questions about the traffic to the site.
Posted in Technology, Websites Tagged analytics, return on investment, roi, tracking, visibility Comments closed
Not For Dummies: Running A Bed & Breakfast
Review: Mary White's book, "Running a Bed & Breakfast for Dummies" provides a great overview of the process of buying (or starting) a b&b, getting ready for guests, operating the business, and growing it.
Selecting Property Management Software (Part 3)