Category Archives: Directories

Online directories and related issues affecting small lodging properties

Land of the Giants: Will there be a happy ending?

By Scott Thomas | Published: July 15, 2010

In the Land of the Giants, it can be difficult to be a small bed and breakfast.

Also posted in Social Media, Technology | Tagged advertising, Directories, Google, marketing, reputation management, return on investment, roi, search engine, Social Media | Comments closed

Taking a step back – what are you trying to accomplish?

By Scott Thomas | Published: July 7, 2010

Re-thinking social media: taking a top-down approach to bed and breakfast marketing.

Also posted in Social Media, Technology, Websites | Tagged advertising, analytics, Directories, directory, facebook, marketing, reputation management, return on investment, roi, Social Media, time management, twitter | Comments closed

How will you rank in local social results?

By Scott Thomas | Published: June 16, 2010

Build credibility on Twitter to take advantage of Twitter place pages.

Also posted in Social Media, Technology | Tagged Google, local business center, place page, search results, Social Media | Comments closed

Introducing Google Places: Are you a Google Place? Should you be?

By Scott Thomas | Published: April 20, 2010

Google Places to replace Local Business Center, add new features

Also posted in Reviews, Social Media, Websites | Tagged advertising, Google, local business center, place page, reputation management, return on investment, roi, Social Media, visibility | Comments closed

#PAII Liveblogging the Expert Challenge

By Scott Thomas | Published: March 11, 2010

Challenge the Experts at the 2010 PAII Innkeeping Conference.

Also posted in Social Media, Technology, Websites | Tagged innkeeping conference, liveblog, paii, Technology | Comments closed