At the Professional Association of Innkeepers International (PAII) annual conference last week in Las Vegas, we presented two sessions on Google Analytics – Getting Started with Google Analytics, and Google Analytics – Climbing Higher.

This week we’ll post the presentation from the session entitled “Getting Started with Google Analytics” and next week we’ll post the follow-up presentation.

You can download the Dashboard mentioned in the presentation by logging in to Google Analytics, then clicking on this link to add it to your Dashboards.

We hope you enjoy our presentation, and that it will help you with getting started with Google Analytics. Tune in again next week for our more advanced presentation, Google Analytics – Climbing Higher.